Jeremy Gaffney: We think every combat should be a puzzle you have to solve and as designers our challenge is to make every combat interesting. Strategy Informer: We've heard a lot about how you try to make normal mobs useful in terms of teaching skills and keeping player interest.
We try to be open about what we're doing as we do it.
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Then we got back to the Reddit thread and told them that after we've had a look at how to implement it a little more, we're pretty likely to do it. So, in real time I spoke to the product director and said, "you know, this sounds like a pretty reasonable suggestion." He went off and talked with the content guys. He suggested taking a ship-hand mission and moving it down to level 10 or so and then you could have even lower level players doing cool dungeon stuff. While that was going on, I was doing an AMA on Reddit and over there one of the guys said that he loved the dungeon experience but you need to be level 17 before you can start it. So she agreed in real-time, "OK, we'll let you opt in to do PVP costumes during PVP so you can look how you want to look when you're fighting." Our PVP designer fielded a question on allowing costumes in PVP combat, and it looked like some people really wanted that. Jeremy Gaffney: I can do that even from this last week. Can you give any recent examples of that?
Strategy Informer: It seems that you're very responsive to community feedback. Maybe there's someone out there who can prove him wrong. Our raid designer put down a challenge saying that no one is going to be able to complete our 40 man raid in the first month. We're going to launch with more content to do at cap than anyone has done before including the big boys. We don't want to be one of those and so we've focused heavily on endgame content - raids, level 50 zones, veteran dungeons. You can see the corpses of some massive titles who didn't realise that.
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We passionately believe that this day and age you need to launch with a full game. The problem is some people will be there in under a month and they'll be posting on your forums, "This is a bunch of crap! Don't bother!" You have to cater to them because they're your advanced scouts. Jeremy Gaffney: There's no better way to set fire to millions and millions of dollars than taking an MMO and thinking you're going to 'patch in' your endgame after launch. We've heard a lot from you guys recently about your endgame, how's that working out? Strategy Informer: On that subject a lot of MMOs have suffered from having a content heavy start and then nothing to do after level cap. The real goal is that you want to keep those guys for the long haul. You see so many games come out, they sell three million units, and then people leave three months later. We know there's a huge market of bored MMO players out there. It's kind of darwinian fitness in terms of getting our message out. If people like them, then they share them.
We just sit down making fun videos with our devs and treat you like an intelligent human being.
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Jeremy Gaffney: There was an interesting thread in The Elder Scrolls forums on Reddit where people were saying, "How come we keep hearing 'Wildstar, Wildstar, Wildstar'? How are they out-marketing The Elder Scrolls?" I actually posted on the thread and I said, "Look, it's not marketing." They've spent millions of dollars on trailers and TV advertising and all this stuff. Strategy Informer: Wildstar wasn't getting much attention last year, but recently there's been a surge in excitement surrounding the game. The man who started it all found a moment to chat with us. Now, with launch day just around the corner, it seems that the audience is chomping at the bit for Carbine Studio's MMO contribution. But as the other big players nosedived into oblivion one after the other, Wildstar kept doing little things to peak the gaming community's interest. It looked like the smallest name on a sizeable list of competitors, and it didn't help that it was penned in shortly after The Elder Scrolls Online. A few years ago Wildstar was being written off as just another MMO among many.
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